ABOUT

Hi, I’m Joanne, Founder of Equipt Marketing for Equestrians 

I understand the equestrian world from the inside. Horses have been part of my life for many years and dressage is my passion, as well as training my Donnerubin gelding. I also grew up in a Pukekohe family with a background in dairy farming and town milk supply.

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Alongside my equestrian pursuits, I bring over 20 years of sales and marketing experience, working with premium brands, small businesses, and non-profits. I have led successful projects that have generated significant increases in the bottom line results for the companies I've worked for.

 

Working with top equestrian riders/trainers and brands, I’ve created and delivered campaigns across digital and traditional channels, from strategy development to implementation.

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What sets me apart is my ability to combine industry knowledge with sales and marketing expertise, as well as design skills. I create communications that resonate with customers and drive sales. From strategic planning through to implementation, I’m focused on delivering results for my clients. So, every project connects with your audience, makes an impact & helps you grow your business.